We’re paying homage to a new era, where work is more than just our day job. It’s the causes, the people,
and the passions that drive you. Meet the changemakers that inspired us for fall 2022.
Founder and Creative Director of STAPLE
A passion for design, street culture, and entrepreneurialism transformed Jeff Staple from a New York City
art student with an idea into a world-renowned brand unto himself. This year his STAPLE streetwear label
celebrated its 25th anniversary alongside the Reed Space retail store, and Reed Art Department design agency.
He continues to collaborate with some of the world’s biggest brands and hosts of the popular
podcast “The Business of HYPE” on HYPEBEAST radio.
Shantell’s commitment to putting positive messages into the world has led her
from the UK to Japan to Brooklyn and beyond. A textbook multi-hyphenate, she is
perhaps best known for her large-scale line drawings and live art performances
that creates connections between fine art, education, design, philosophy, and technology.
She’s also an adjunct professor and fellow at Ivy League universities, and earlier this
year she premiered her first choreographed ballet, “KITES,” at the Boston Ballet.
Atiba found a home in the skateboarding community from a young age. Infatuated not just by
the athleticism but the inherent self-expression, he became one of the sport’s foremost photographers.
Known as a documentarian of culture, his work captures not just action but unfiltered moments of
his subjects through portraiture. He is also a serial entrepreneur with his hands in companies from bags to beverages.